Paperboat
Paperboat is a consumer brand of Indian traditional beverages and foods with over 70 SKUs. The company first launched Paperboat beverages in flexible pouches as a premium juice product with a high pulp content priced at Rs. 40-50. It also launched various juices in 2018 under the sub-brand ‘Swing’ at a lower price point of Rs.10.
Paperboat, a consumer brand by Hector Beverages, specializes in traditional Indian beverages and foods, boasting a diverse portfolio of over 70 SKUs. Initially introduced as premium juice products in flexible pouches with a high pulp content, priced at Rs. 40-50, Paperboat later expanded its offerings under the sub-brand 'Swing' with juices at a more affordable price point of Rs. 10 in 2018.Headquartered in Bengaluru, India, Hector Beverages launched Paper Boat in August 2014, showcasing a range of traditional Indian drinks like Aam Panna, Jaljeera, and Aam Ras. With a focus on preserving the authenticity and flavors of India's rich culinary heritage, Paperboat caters to consumers seeking a taste of nostalgia and tradition in their beverages. Through innovative packaging and a commitment to quality, Paperboat continues to carve a niche in the market for authentic Indian beverages and foods, offering consumers a refreshing and nostalgic experience with each sip.
Investment Team
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