Ripplr stands as a licensed authorized distributor for established and new-age brands, offering a technology platform that tracks business metrics, finance options, analytics, and operational support. The platform benefits brands by enabling technology-driven distribution, ensuring operational efficiencies, minimizing pilferage, enhancing retailer satisfaction, ensuring timely delivery, and providing weekly reporting. For new-age brands, Ripplr offers a plug-and-play model for efficient distribution, granting access to over 10,000 retailers.Additionally, Ripplr provides last-mile logistic services to FMCG and e-commerce companies across major cities like Bangalore, Hyderabad, Pune, Mumbai, Delhi, Chennai, and Goa. Both businesses synergize to subsidize operational costs effectively.As a B2B retail technology platform, Ripplr focuses on digitizing the multi-billion dollar distribution industry, bridging the gap between traditional players and modern solutions. With a strong technological moat and predictive analytics capabilities, Ripplr offers a one-stop solution for distribution complexities, aiding brands in managing demand, inventory, sales orders, live inventory, and buying patterns. This enables brands to reduce inventory wastage and management costs, allowing them to focus on production and brand development seamlessly.